It provides ways to directly meet the buyer and know their ideas, likes and dislikes, and ways to participate in an engaging conversation where one can immediately get the reaction of the audience. It is necessary to define a strategy before posting on such platforms to build trust and retain your online presence. It is advised to follow a plan and do not go for rigid agendas. Test, measure and learn, and move on with new plans and visual strategy. It is necessary to maintain consistency to sustain the brand.
What is social media marketing?
